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Have you ever wondered where Canada’s accent comes from?
The way Canadian English is pronounced is close to the US accent – but it’s still utterly unique and the product of singular forces, writes Thomas Rogers in his story for BBC. Canada has always faced several obstacles in defining itself to the outside world. For one, it’s a thinly populated country of 35 million all too easily overshadowed by
How Would Reaching an Extra 50M People Impact Your Business?
If you could reach 50M extra potential customers in the USA simply by adding an extra language to your software and documentation, what would that do for your sales? 16% of the US population, or 50.5 million people, is of Hispanic or Latino origin (2010 United States Census). That means there are 50.5 million potential customers and employees who may prefer communications in
6 Reasons to Have Professionals Localize Your Software or App
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” Warren Buffett If you’ve ever been tempted to use an in-house or machine translator to localize your software, think about the following advantages of outsourcing. 1. Harness Quality Control and Review Procedures Automatic translation tools can be
5 Important Considerations for Launching Software in a Foreign Market
Thousands of dollars and man hours have been spent researching, developing, strategizing, prototyping, testing, and tweaking the software, and it has successfully launched in the local market. Having assessed the potential returns on investment, your company is ready to transition to the global market. Anyone who has ever tried to assemble a piece of furniture, set up electronic equipment, or
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